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SEMINAR FOUR – INNOVATIONS IN HEALTH AND WELLNESS
TUESDAY 4 OCTOBER 2011
 
13:15 Registration, lunch and networking
 
14:00 Opening remarks from the Chair
 
PANEL DISCUSSION
   
14:05 Understanding the impact of changing consumer lifestyles on F&B product development in India to capitalise on the new opportunities available
 
  • Outlining how consumers tastes are shifting towards healthy F&B alternatives both in India and internationally to quantify the market potential of the health and wellness segment
  • Evaluating the changing taste profile of Indian consumers and their level of adaptability to identify new product opportunities
  • Determining to what extent regional variations in food preferences will impact health and wellness F&B product development
  • Linking increased consumer health awareness with high impact marketing strategies to drive mass buying of health and wellness F&B products
  • Identifying the consumer groups that are responding most rapidly to health and wellness F&B product offerings
  • Determining the optimal portfolio mix to ensure rapid penetration of the health and wellness market and a swift return on investment
 

Rajiv Subramanian,
Principal Consumer & Retail,
TATA Strategic Management Group

   
  Rakesh Tuli,
Executive Director
National Agri-Food Biotechnology Institute (NABI)
   
  Vijayabhaskar Reddy,
Head R&D Foods
Dabur
   
  Om Prakash Mishra,
Technology Head, Product and Business Development
Mapro Foods
   
  Roy Silva,
Technical Consultant
Product Development and Technical Marketing , USA
   
  Deepak Gunvante,
Vice President R&D,
GSK Consumer Healthcare
   
  Arijit Mazumder,
Head of New Product Development
GSK Consumer Healthcare
   
HEALTHY BEVERAGES
   
14:45 Applying the latest innovations around health and wellness to the beverage segment to align with evolving consumer trends and drive new product development in this area
 
  • Tracking changing Indian consumption patterns and their demand for health-related products to identify new product opportunities and consumer groups in the beverage segment
  • Defining the various healthy beverages currently in the market including nutritional, energy, sports and natural to understand their functionality and areas for development
  • Evaluating the latest scientific findings around fortification and identifying opportunities to adopt these innovations in ingredients and enhance beverage product development
  • Clarifying claims and nutritional labelling guidelines for healthy beverages to increase mass consumer take-up
  • Overcoming the technical challenges of providing 100% ‘natural’ beverages whilst preserving the product and maintaining taste
  • Meeting the R&D and marketing challenges specific to the beverages segment to maximise the revenue opportunities
  Om Prakash Mishra,
Technology Head, Product and Business Development
Mapro Foods
   
15:20 Afternoon refreshments and networking
   
FORTIFICATION
   
15:40 Exploring opportunities for fortifying existing products to enable the rapid and cost-effective entry into the health and wellness segment
 
  • Examining the success of fortified F&B products in the Indian market to date to size-up the revenue opportunity in this area
  • Identifying new avenues for fortified product development in the areas of oils, beverages and bakery
  • Understanding the scientific rationale to overcome the complexities surrounding the effective absorption of fortified food products
  • Understanding the scientific rationale to overcome the complexities surrounding the effective absorption of fortified food products
  • Leveraging low cost ingredients such as flax seeds, cereals and omega 3 to increase your fortified F&B product offering
  Rinka Banerjee,
Regional Technology Director R&D Foods, South Asia

Unilever
   
REFORMULATION
   
16:15 Devising effective reformulation strategies to maintain taste and consumer acceptance whilst achieving healthier F&B product offerings
 
  • Identifying effective sugar and salt replacements for a variety of product categories and adopting these to enter the health and wellness segment
  • Determining the consumer parameters around taste, texture and mouth feel - how do Indian consumers perceive sugar and salt products?
  • Overcoming the R&D challenges specific to maintaining taste, texture and mouth feel
  • Achieving a palatable taste profile for low sodium and sugar products through alternatives and masking techniques to sustain customer satisfaction
  • Examining how reformulation is evolving internationally and whether the same trends and techniques will be applicable to the Indian food industry to define the next stages for product development
  Srinivasarao Damuluri,
Head R&D
Tasty Bite Eatables
   
16:50 Closing remarks from the Chair
 
17:00 End of Seminar Four
 
 
 
 
 
 
 
 
 
 
     
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